Programme
The Media Summit tackles:
- Paywalls: establishing the optimum strategy for charging for content
- Content: what are the considerations for delivering quality content, maintaining market share & identifying new audiences?
- The Internet: examining its evolution & identifying future opportunities for content creators & owners
- Connected TV: what will be the impact on established business models & revenue streams?
- Advertising Strategy: how are agencies refining their models to drive business in today’s digital media landscape?
- Future Proofing Business Models: next generation commercial thinking with next generation technology & consumer devices
- Industry Performance: examining new opportunities for investment & media sector performance
- Media Brands: adapting a winning brand for success across multiple platforms
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